Instagram is an incredible social media platform. It’s widely used, talking in numbers, Instagram has over 1.12billoin users worldwide, that’s up to 28% of the world’s internet users. In fact, there is a prediction that on or before 2025 there will be over 1.44billion active users on Instagram, which would make it up to 32% of global internet users.
No matter the type of your business, In your social media marketing, the Instagram audience should be one of your targeted audiences. So it’s necessary for you to have a Instagram business account.
Instagram provides your business opportunities to connect with clients, build relationships with your clients, help you create a good audience, and generally help you grow your business.
In this article, I’ll explain in 3 steps how to create an Instagram business account:
Step 1: Download the app
To get started, download the Instagram app on the App Store for iOS devices, on PlayStore for Android devices, and Windows Phone Store for Windows devices.
Step 2: Sign up
After downloading and installing the app on your device, the next step is to open it and sign up.
Fill in your details, input your username, password, name, email and phone number.
We recommend using your business name as username and name.
Step 3: Switch to a business account
Once done with the registration and logged in, then follow the steps:
1. Go to your profile and tap in the upper right corner. ; 2. Tap Settings. ; 3. Tap Account. ; 4. Tap Switch to Professional Account. ; 5. Tap Continue. ; 6. Set up your business profile (choose business type, link your Instagram page to a Facebook page). ; 7. Review your business’s contact information (email, phone number, and address). ; 8. Tap done.
Business (Professional) Instagram account will give you more call-to-action buttons and space to provide contact details and your business address, which will ultimately increase your customers’ ability to get in touch. You will now be able to connect your Facebook Page to your Instagram account and you’ll only be able to share your Instagram posts to Facebook through that Page.
I hope you found this useful. If you need help or guidance in improving your social media page(s), simply Contact Us. We’d be happy to assist. Do you have questions or comments concerning social media management? Please feel free to leave a reply below.